Overcoming writer’s block

We all know the importance of blogging and the benefits an engaging blog can bring, but as important as blogs are, let’s be honest we know that keeping up a regular blogging schedule with engaging and fresh content can be a challenge. So, to help keep the creative juices flowing we’ve highlighted some of our […]

5 minutes with… Louise Harvey, Marketing Director, LaunchPad

This month I’m delighted to be speaking to Louise Harvey, recently appointed Marketing Director of our client LaunchPad, a company whose recruitment automation and video interviewing platform helps organisations future-proof their recruitment strategies and transforms the candidate experience. Here’s her 5 minutes with… What is your marketing background? I studied Marketing and Tourism Management when […]

Why Email newsletters are more important than ever

Oh, the email newsletter. That ‘task’ which always falls to the bottom of your marketing priorities. And the email that many regard as ‘pointless’. In this blog I’m going to attempt to fight its corner! Long live the newsletter… In this exciting world of social media and email sequences and workflows offered through marketing automation […]

5 minutes with… Desire Stevens, Director of Marketing & Client Services at The Pacific Institute

This month I’m delighted to be speaking to Desire Stevens, Director of Marketing & Client Services, at The Pacific Institute, an organisation that specialises in creating mindsets for high performance. Here’s her 5 minutes with… What is your Marketing Background? My route into marketing has not been in the traditional sense. My background is actually […]

5 minutes with… Zoe Bull, Marketing & Communications Director at Working Transitions

This month I’m delighted to be speaking to Zoe Bull, Marketing & Communications Director at Working Transitions. Here’s her 5 minutes with… What is your Marketing Background? My background is actually in sales and account management – I worked in Financial Services for a number of years and ‘fell’ into marketing when my son started […]

Email Marketing: 10 Friendly Reminders

Most of us are regularly using email to directly reach our clients and prospective new clients. However, let’s be honest when a task becomes old hat we can sometimes fall into bad habits and forget the core strategies that can make our work effective. Email marketing is no different. And with the digital landscape changing […]