Welcome to our December update. It’s Christmas! London, as always, feels like it’s ready. Decorations are up, Christmas carols are being sung and the Queen’s speech will soon be aired to those of us based in the UK. But where has 2016 gone? Is it really December? Do I really need to start thinking of buying […]
Welcome to our November update. I’m writing this update way up in the clouds in the comfort of an A380 returning home from two weeks in India. A fantastic holiday which combined watching some cricket with a couple of excellent business meetings.
One of the biggest challenges marketers face is finding ways to direct an audience from awareness and interest down the path toward actual conversion.
Brilliant global marketing campaigns succeed when brands understand the crucial role of implementation. Marketers love to create and set the strategy in motion but when the time comes to deliver the strategy globally, the results can suffer.
We’re a ‘quarter’ old! Having now reached this ripe old age, I thought it’d be a good opportunity to let people know what we’ve been up to over the last three months.
A new B2B marketing consultancy has launched in Berkshire. South Thames Marketing has been launched to help professional services firms improve their lead generation efforts.