Podcast: What is intent data and how do you use it?

In this episode of Next Best Customer, Blake dives into the confusing topic of B2B Buyer Intent Data. He looks at different types of intent data, his experience using intent data, and expectations you should have as a B2B marketer.

Next Best Customer‘ is a podcast series created by Blake Johnston, CEO & Founder of our partners in the US, Outbound View, which we are delighted to share with our community of professional services marketers.