TAKE THE HASSLE OUT OF MANAGING YOUR SOCIAL MEDIA
To some, social media remains a nice to do. However, the facts do not lie; there are over 3 billion Internet users and over 2 billion of these users have active social media accounts. Social media is integral to any successful marketing strategy.
And the most successful professional services firms are using social media to:
- Increase brand awareness
- Improve brand loyalty
- Promote thought leadership and events
- Generate higher converting leads
- Provide richer customer experiences
- Increase inbound traffic
- Decrease marketing costs
- Find out what competitors are doing
- And perhaps most importantly, build relationships.
At South Thames Marketing, we offer hands free social media management to take the hassle out of managing your social media. We can take care of everything for you, ensuring that you have the best quality engagement and customer interactions, without the pressure of managing everything on your own or the cost and commitment of hiring a permanent resource.
Our services include:
Target audience profiling – understanding your target audience is key to everything we do. As part of the on-boarding process we will actively identify all aspects of your target audience – from which social platforms they are most active on, to the type of content that they will engage with.
Social media audit – our team will conduct a full audit of your social media accounts including bios, branding and company profiles to ensure consistency.
Competitor performance analysis – we will review the type of content that your competitors are sharing and review your current social performance vs. theirs.
Historical performance analysis – before we go live we will review your social metrics, what’s working and what’s not, so that we can create your first month’s social strategy.
Social media dashboard set up – we will create your own personalised dashboard that you can log in to whenever you need to, allowing you to access real-time and historical reporting, providing you with total transparency.
High quality daily content creation – we will post your own content (blogs, news, white papers, e-books, event promotions etc) on a daily basis to your social feeds, together with relevant 3rd party content, from both your company accounts, together from personal accounts of named stakeholders.
Audience growth – we will undertake a number of tactics to significantly build your Twitter (and Instagram if needed) social media following.
Reporting and analysis – You will have access to a social media dashboard whenever you need it showing you all of the social media stats and analysis. We will also provide you with a full monthly report that summarises all of the social media activity, but also, your Google Analytics data too.
South Thames Marketing has been a great partner for us at Talent Intuition. They manage our social voice and share the content we produce across multiple platforms. Since working with Michael, Phil and the team we have seen excellent growth in our following and importantly our engagement levels. They are a great extension to my team, very responsive and charge very reasonable retainer fees.
Alison Ettridge, CEO, Talent Intuition
South Thames Marketing have provided a professional level of service for us, and have helped us establish a robust Twitter and Linkedin social media presence to engage with wider audiences. Their knowledge of how the platforms work has enabled us to maximise our marketing opportunities.
Nigel Dias, Founder & Chair, The HR Analytics ThinkTank
South Thames have been running our Social Media for over 6 months now and we have seen excellent growth in follower and organic traffic to our site. The relationship has been great, it has required very little management on my side as South Thames very quickly understood our tone of voice and how we want to communicate ourselves. Michael is a true professional, highly entrepreneurial and passionate about his work. I’d recommend working with South Thames Marketing any day of the week.
Fred Gulliford, Marketing Manager, Qlearsite